Livia Bandeira | Portfolio — Solgar Social Media

Graphic Design Motion Design 2021 — present

Solgar Social Media

With a legacy spanning over 75 years, Solgar^® stands as the epitome of excellence in the realm of vitamins. Committed to crafting unparalleled and innovative products, Solgar^® meticulously combines the finest-quality ingredients to provide the support you require, precisely when you need it. Proudly made in the USA since 1947, Solgar^® ets the gold standard in vitamin supplements, always putting the health and wellness of its clients first.

The goal was to sustain continuous user engagement and information sharing, drive sales, and grow the subscriber base.

Task

Create monthly content focusing on sales to captivate audiences, expand interest to broader demographics, advertise the brand, and drive purchases.

Strategy

Concept,
Style

Design

Graphic Design,
Motion Design

Client

Solgar^®

Contributions

Teamwork

Instagram Account

Scope

To establish Solgar's social identity, a diverse range of organic content types tailored for feed, stories, and reels were curated. Solgar's brand essence permeates through every facet of the Instagram content, whether static images, animated reels, or slideshow stories, seamlessly blending new product introductions with core messaging. Through meticulous implementation of the social media strategy, we have achieved remarkable results, notably a subscriber base of 60k, a testament to the trust and confidence our audience has in us.